Best Sellers
OYA is a line of skin care, hair care, and self care products to help you glow, darling! Using essential oils, distilled water, and plant extracts, OYA is creating natural products to nourish your Body, Mind, and Hair!
OYA 7 Lightening Powder
Achieve up to 7 levels of lift. Gentle formula for quick controlled blonding.
16 oz
OYA 9 Lightening Powder
Up to 9 levels of lift
Infused with organic ingredients that protect & condition the scalp & hair.
Mixing ratio 1:2 off & on the scalp & foiling
Mixing ratio 1:1.5 for freehand balayage16 oz.
OYA Awake & Revamp (Dry Shampoo)
With this dry duo eliminate minerals, leaving it feeling clean with extra volume & detangles, softens, & adds shine to the hair in between washes.
Awake 5.3 oz
Revamp 8.5 oz
OYA Bump & Tone Permanent Color
7 pastel permanent toners for pre-lightened blonde hair.
Neutralize & enhance blondes that are able to achieve up to 1½ levels of additional lift.
Mixing ratio 1:2
3.17oz
OYA Bungee
A fiber mousse designed to create invisible support, providing hair with flexible body, volume, & luminous shine.
11 oz
OYA Cashmere
A leave-in split-end treatment designed to mend damaged ends. Kerabead technology uses micro encapsulated keratin derived from seaweed & natural wool to target troubled areas. Sea Kale, Hydrolyzed Silk, & Baobab Oil promote strength & shine.
2.7 oz
OYA Clarity Shampoo
Gently removes buildup from chlorine, hard water minerals & styling products from color treated hair while maintaining strength & vibrancy.
8 oz / Liter
Oya Conditioner
Made to detangle, nourish, smooth, & protect normal & color-treated hair, formulated to promote color vibrancy & to strengthen the hair.
8 oz / Liter
OYA Contour
A weightless mousse designed to condition, control frizz, & adding volume to define texture & curls.8.75 oz
OYA Demi-Permanent Hair Colors
43 colors, support strong healthy hair.
A clear shade for shine service that promotes resilience, conditions, & color retention.
Mixing ratio 1:1 High lift 1:2.
3.17 oz
OYA Demi-Permanent Liquid Rapid Toners + Activator
Advanced, no-lift & ammonia free toners that enhance or correct color tone in as little as 5 minutes. Benefits include:
No added fragrance & no harsh odors
Enhanced pigment strength
Gel-like consistency provides workable & even application
Amazing versatility & control for the perfect blonde
Results are predictable & balanced
Leaves hair shiny, soft, & manageable
Gentle...
OYA Elixir
A reconstructive additive designed to penetrate the hair cuticle & reconstruct from within, promoting strong, shiny, naturally healthy hair. Intermolecular bonding connects protein molecules inside the cuticle & cortex, dramatically reducing breakage. Convenient, easy to use one-step process with no additional processing time necessary & absolutely no change in formula needed
1.7 oz...
OYA Finit
A luminous, quick-drying, firm hold spray designed to repel humidity & keep hair hydrated for an all-day hold.
7.5 oz
OYA Fresco Color Conditioners
Boosts & preserves color intensity while adding brilliance & shine to the hair.
Formulated with Sea Kelp, Green Tea, Chestnut Extract, & Hydrolyzed Quinoa leaving hair silky, vibrant, & moisturized.
Blend Fresco shades to create cocktail colors or add Wild Hair Color for even more color vibrancy.
Comes in 7 colors; Sangria, Cognac, Bourbon, Prosecco, Cosmopolitan, Martini, Gin ...
OYA Glow
A lightweight finishing shine spray designed to provide lustrous shine without leaving behind a greasy feel.
6.8 oz
OYA Leave In Conditioner
Conditions, increases shine, controls frizz, promotes color radiance, & adds a subtle boost of volume while detangling.
8 oz
OYA Lotions (Developers)
10 volume (3%) grey deposit
20 volume (6%) Up to 2 levels
30 volume (9%) Up to 3 levels
40 volume (12%) Up to 4 levels
5 volume (1.5%) deposit only
All Lotions 32 oz
OYA Permanent Hair Colors
70 colors, with 11 intermixable series
4 series designed for 100% gray coverage.
All capable of lifting & depositing up to 4 levels.
Mixing ratio 1:1 High lift 1:2.3.17 oz.
OYA Platinum Shampoo
Supports cool tones while adding shine & neutralizes golden tones (great for toning).
8 oz / Liter
OYA Refine
A touchable & layerable fast-drying hairspray giving a flexible & lasting natural hold with every application.
7.5 oz
OYA Reflect
A lightweight & lost lasting shine serum designed to provide a sleek, glossy finish.
1.7 oz
OYA Remove
For hair color removal that reverses the oxidation process of Permanent & Demi-Permanent dyes, allowing for gentle removal of artificial color without bleach or ammonia & no mixing required.
4 oz
OYA Rogue
A texturizing paste designed to provide a super strong hold while leaving the hair with a satin finish.
4 oz
OYA Shampoo
Works to revive hair with its rich & moisturizing formula, while gently removing impurities without ever affecting the hair color.
8 oz / Liter
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